On September 16, Stand Point Vapor (SPV) defeated all western rivals at the Global Tobacco & Nicotine Forum (GTNF) Conference held in Bologna, Italy and won the Golden Leaf Award for “Most Exciting Newcomer to the Industry 2015”. Witnessed by all large tobacco companies of the world, Mr. BRAD, the CEO of Huabao International, stepped on to the stage to receive the award.

As a Shanghai company that has been set up for just more than one year, SPV has completed a series of eye-catching international integration initiatives within the short period relying on the internationally leading technical R&D strength and the improved international layout of Huabao International (000336.HK), its parent company. In China, SPV promoted its products and brand with diversified marketing approaches, including the micro-film “Standpoint” it has invested, and at the same time, it even became the second largest sponsor of Budweiser Storms, the biggest music festival of China.

GTNF was renowned as the Oscar of the international tobacco industry and it took a very important position in the industry. All participants were the large-scale tobacco enterprises from across the world. Bologna Italy was not only the location of the Ferrari Headquarters but also the production base of Philip Morris International (Marlboro) for new-type tobacco. Additionally, it was also the birthplace of the famous IQOS low-temperature non-burning product. SPV’s success in winning the Golden Leaf Award for “Most Exciting Newcomer to the Industry 2015” at GTNF, will set a solid foundation for the company to further exploit the international market.